A Year of Achievements + Connections
At Beth Interactive, you know we love data!
But numbers alone can only tell part of our 2024 story.
The true heart of our work is everything behind those numbers—and we want to celebrate all the moments we could never sum up in statistics.
It’s helping a client complete their capital campaign months early,
so they can bring a women’s health center to their community.
It’s taking on new projects,
like scripting and producing a video to capture the spirit of a local health center and bring our annual appeal vision to life.
It’s cheering along a university on their Day of Giving,
as we watch support pour in from alumni, families and students after months of hard work.
Our Year In Review numbers represent moments of connection with our clients, our team and our mission. So in addition to a few statistics that represent 2024 at Beth Interactive, we’re excited to share the stories that bring our work to life.
Read on for more highlights from 2024!
$26.1M+ raised on behalf of our clients
31,504,278 emails sent
1,709 email campaigns
177 annual appeals
27 states where we serve clients
15 presentations + recognitions
10 new clients (welcome!)
4 new team members
1 special 10-year anniversary (congrats, Brandon!)
Helped raise more than $26.1M+ on behalf of our clients
An increase of 49% from last year (!), these dollars support amazing work in communities across the country. We’re honored to help our clients engage donors through major gift proposals, annual giving, digital appeals, giving days, employee giving campaigns, planned giving outreach and many more projects. Keep reading to hear how our team most enjoyed partnering with our incredible clients!
31,504,278 emails sent
Our largest volume of emails sent in one year ever—about 18 million more than last year! While every email is a chance to immerse ourselves in a campaign, Jordan and Fariha mentioned how much they enjoyed supporting an 80–foundation healthcare system with a Doctors’ Day campaign that balanced brand consistency with deeply personal messaging for each foundation.
“This project brought together many members of our team, giving me the opportunity to collaborate with people I don’t usually get to work with. It was a big project with beautiful designs that kept me busy—and I actually really enjoy staying busy!”
Fariha, Senior Email Marketing Specialist
1,709 email campaigns
Split across our 54 clients, that’s a lot of emails! It meant 1,709 unique chances to think creatively, design boldly and connect with millions to promote our clients’ missions. One of Brandon’s highlights was working on email marketing and fundraising for a 5K Walk & Run, whose event communications Beth Interactive has supported since 2015.
“Even after so many years, there’s still room to get creative.
And it’s so satisfying when it all turns out.”Brandon, Director of Technical Services
177 annual appeals
From giving days to year-end appeals and special campaigns, we used digital and print strategies to raise critical dollars for our clients—even securing significant major and planned giving commitments! Lauren and Sarina both reflected that a favorite project was supporting a client at the Olympics this year. And while we specialize in digital strategy, Anneka would add that every element of a multi-channel campaign is important to its success.
“I loved getting the insider scoop from our client while they watched the Olympic and Paralympic Games live in Paris with donors and coaches. It felt so cool to be a part of something the whole world was watching!”
Sarina, Fundraising Manager
“My favorite projects are the ones that create something I can hold! One of our clients requested a new flyer design highlighting different giving funds. We reinforced their strongest brand elements while also incorporating fresh, innovative design.
Projects like these invigorate me to do my best work year-round. When our team gets to go above and beyond for our clients, it reflects the incredible work that we do—and the trust that our clients have in us.”
Anneka, Senior Email Marketing Specialist
Clients served across 27 states
We’re proud that our clients now span more than half the nation! And though we’re always in touch via meetings, calls and the occasional evening text, Heidi would tell you there’s absolutely nothing like getting to see our clients face-to-face.
“The AHP (Association for Healthcare Philanthropy) conference in San Diego this November was a great opportunity to connect with a few of our clients. They are truly some of the best people, and it’s invigorating to be together in person.”
Heidi, Director of Strategy
Beth with Vicky Cedeño from John Muir Health Foundation at the AHP International Conference in San Diego
Kellie Yackley (Avera Foundation), Sarina, Beth and Lauren visiting Avera Foundation in Sioux Falls, South Dakota
Mic check! Hope, producer on set, making sure Dr. Ward is ready for her feature with NorthShore Hospitals Foundation
Beth and Lauren visiting Aimee Holland of Alameda Health System Foundation in the Bay Area
At the AHP Madison Institute, Kendra and Matt spent time with clients Kate Deaver (Penrose-St. Francis Health Foundation) and Heidi Wilhelm (St. Anthony/St. Anthony North Health Foundations)
Dr. Glunz is ready for her close up during our photoshoot with NorthShore Hospital Foundations at their Community Health Center!
Lauren and Beth grabbing dinner with Lori Johnson and Leigh Shughrou from John Muir Health Foundation
Matt, videographer extraordinaire, on set with NorthShore Hospitals Foundation filming at their Community Health Center
Matt and Hope grabbing lunch after a successful morning on set with Mona, Kaitlin and Jessica from NorthShore Hospitals Foundation
15 presentations + recognitions
Beth was honored to present at national conferences, provide thought leadership in the philanthropy space, and connect with other movers and shakers in the field. (Plus be the lead suspect in a murder mystery at the AHP International Conference!)
- How Donor Survey Insights Informed Fundraising Actions
Development Executives Roundtable (DER) Webinar
February 9, 2024
- Digital Giving Trends: How Do You Stack Up?
A Leader’s Guide to Prioritizing Your Foundation’s Digital Strategy
Hillary Lyons Associates, Virtual Leadership Symposium
February 26, 2024
- Digital Advertising Strategies for Nonprofits
NXUnite by Nexus Marketing Webinar
Panelist alongside other digital marketing experts
February 29, 2024
- Professional Interview for Undergraduate Marketing Strategy Class
Missouri University of Science and Technology
March 21, 2024
- Grateful Patient Programs and Healthcare Fundraising
NXUnite by Nexus Marketing Webinar
Panelist alongside other digital marketing experts
April 24, 2024
- Digital Giving Trends: How Do You Stack Up?
Georgia Association for Development Professionals (GADP) Webinar
May 7, 2024
- Discover Key Next Steps From Donor Survey Results
Interview and Article in Successful Fundraising Monthly Report
July 2024 - Email Fundraising + Digital Analytics Bootcamp
Presentation at Midwest Meeting of the Minds Conference
July 25, 2024
- Email Fundraising, Communications + Digital Analytics Bootcamp
Presentation at Association of Donor Relations Professionals (ADRP) International Conference
September 16, 2024
- From DIY to VIP: Building an Enterprise-Level Donor Engagement Program
Presentation at Association of Donor Relations Professionals (ADRP) International Conference
September 17, 2024 - From Donor Survey to Strategic Plan: How Answers Led to Action
Presentation at Association of Donor Relations Professionals (ADRP) International Conference
September 18, 2024 - Digital Philanthropy Basics
USC Annenberg PR for Non-Profits Class
October 3, 2024 - It’s Time to Pay Attention to Gen X and Millennials
Presentation and Panel at the Association for Healthcare Philanthropy (AHP) International Conference
November 7, 2024 - Local or Systemwide? Annual Giving Dos and Don’ts
Presentation at the Association for Healthcare Philanthropy (AHP) International Conference
November 8, 2024 - Answers and Action: Donor Survey Insights (and What Came Next)
Association of Donor Relations Professionals (ADRP) Webinar
November 21, 2024
Kara, Heidi and Beth at AHP’s Annual International Conference in San Diego!
Beth and Lauren at the Beth Interactive booth at the ADRP International Conference
Beth on a panel with several of our clients at AHP’s International Conference! From left to right, Brad Watkins (NorthShore Hospitals Foundation), Bethany Rozell (Thompson & Associates) and Dzenan Berberovic (Avera Foundation).
Beth with her AHP Murder Mystery character: the Forgotten Millennial Donor. If you want to know “whodunit,” you’ll need to ask her. 😉
10 new clients (welcome!)
We were thrilled to welcome 10 new clients this year and begin building partnerships with even more incredible organizations across the country. Here are just a few of them!
4 new team members!
In addition to our local Chicago team, Beth Interactive now has staff working in Texas, Colorado, Michigan, Indiana, North Dakota and Vermont! Twice a year, our full team comes together in person to have fun and plan for the year ahead at our staff retreats. Between visits, we stay connected via regular meetings, our nerdy group chat and mid-week gif check-ins.
Kara Angelini, Senior Director of Fundraising Strategy, joined Beth Interactive in May—bringing 12 years of experience in higher education and non-profit development. Kara is a big-picture thinker who loves to support clients with integrated fundraising strategies that support sustainable growth. Kara enjoys building meaningful relationships with clients and is the ultimate cheerleader for her team. She’s your go-to-girl for pop culture knowledge and where to find the best slopes in Colorado.
Chelsea Coatney, Fundraising Manager, joined our team in October after nearly a decade in politics and advocacy, where she led digital fundraising programs for campaigns from coast to coast. Chelsea loves doing good work, with good people, for good causes. She brings energy, insight and incredible attention to detail to her work for clients. Ask Chelsea about her rescue pets, library hold queue, or the best spots to eat and drink in Chicago!
Sophia James, Senior Director of Fundraising Strategy, joined our team in October with more than 20 years of fundraising experience. Coming to Beth Interactive from Texas Children’s Hospital, she thrives in blending her love for storytelling with a passion for impact. Sophia especially enjoys working in annual giving—using data-driven strategies to foster donor engagement and building lasting connections. Outside of work, ask her about all things racing, her favorite video games, or life in Houston!
Kimberly Louis, Operations Coordinator, joined Beth Interactive in December with a strong foundation in finance, sales, customer service and business administration. Bringing a blend of analytical expertise and people skills to her role, she provides operational support to the team to keep everything running smoothly. Kimberly is a car girl through and through, and will happily chat all things motor enthusiast in the three languages she speaks.
While we’re a fully hybrid team, we love the chance to get together in person!
Here are some fun moments from 2024:
We have no fun together. Obviously.
Flowers for Fariha from the team to celebrate her engagement!
Ahoy there! Boat cruise down the Chicago River at our Summer Retreat.
Team photoshoot at the office
Matt and Kendra at the AHP Madison Institute
Massages in the office as part of our Winter Retreat
Cooking class at the Wooden Spoon for our Summer Retreat
A 10-year staff anniversary!
At our summer retreat, we honored the 10-year work-iversary of our incredible colleague Brandon.
If you’ve had the joy of working with Brandon, you’ll know just how much we had to celebrate.
We will neither confirm nor deny that happy tears were shed during the surprise party.
We love you, Brandon!
Want to be a part of next year’s highlight reel?
We’d love to partner with you, too!
Contact us to learn about our services or discuss how we can help elevate your next campaign.
